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Friday, April 9, 2010

Beauty Vibes: Do new vibrating beauty tools actually work?

I remember when I saw a vibrating mascara wand for the first time a couple of months ago. I walked right past it and shook my head. "When are they ever going to give up," I thought to myself. Looking at the vibrating wands and facial puffs made me cringe. Did they really think that vibrating make-up was going to do anything?

Yes, they did. In fact, they have some studies to prove it.

To my surprise, vibrating mascara wands and face puffs actually might have a substantial effect on the efficacy of a beauty product itself. According to Elle magazine, Lancome released their own Ossilating Mascara with supercharged vibrating wands that Lancome believes might actually aid in the absorption of conditioning agents. Lacome also claims that its Oscillation Powerfoundation, containing a vibrating powder puff, aids in evenly dispersing facial powder as well as diminishing fine lines and wrinkles due to increased circulation. While those finding are not based on fact, there is enough substantial evidence to suggest that vibrating beauty tools could provide even more benefits than previously thought.

However, some reviews speak for themselves.

When I checked out the Sephora page for the new Bliss Pore'-fector Gadget Kit, a $185 skincare regime with a techy vibrating tool that supposed to clear dirty pores, I found that the reviews on the bottom of the page were less then heart warming. One review in particular caught my eye:

(1 out of 5 ) Reviews getting deleted?
- 04.08.10
I've been watching this product since it was first introduced. First there was a 1 star review posted that more than 15 people found helpful, then the glowing 5 star review that I suspect is fake (that user's only other review is another 5 star review on a new product that also had a poor first review), then 2 more 1 star reviews. The initial 1 star review has now been removed. I have rated it one star to replace the initial review.

Was Sephora trying to cover up a less then price worthy vibrating piece of metal? Or were these ladies just being too harsh on a new innovative product? Whatever the real answers might be, it looks like vibrating beauty is apart of a new generation of tech savvy beauty tools that we can either embrace, or ignore.

What do you think? Are vibrating tools just another flashy sales pitch or do you think there might be some real scientific substance behind these new innovations?

J.Roche

Photo: Adaptation of http://www.flickr.com/photos/hippie/2450906227/
 
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